Kraft Foods’ Oreo celebrates it’s 100th birthday with a brilliant global ad campaign.
Oreo’s first sale dates back to March 6, 1912 and the ads will run in 15 different countries.
 
The ads are made by Draftfcb New York and Paris, and shows historical moments and milestones over the past century. The slogan says:

Celebrate the kid inside.

Referring to the way almost everyone eats this delicious cookie: the white cream first.
 
The ads are supported by a TV ad and a limited-edition pack by the name ‘Birthday Cake Oreos’ and will hit the stores soon.
 
 

Oreo 100 Years Advertising Campaign 1912
Oreo 100 Years Advertising Campaign 1912: Modern Cubism
Oreo 100 Years Advertising Campaign 1920: Prohibition Act
Oreo 100 Years Advertising Campaign 1928: Invention of the Yo-Yo
Oreo 100 Years Advertising Campaign 1930: Soccer takes world stage
Oreo 100 Years Advertising Campaign 1946: Baby boom begins
Oreo 100 Years Advertising Campaign 1952: First 3D movie
Oreo 100 Years Advertising Campaign 1953: Mount Everest conquered
Oreo 100 Years Advertising Campaign 1953: Color TV
Oreo 100 Years Advertising Campaign 1954: Birth of Rock N' Roll
Oreo 100 Years Advertising Campaign 1967: Summer of love
Oreo 100 Years Advertising Campaign 1969: First step on the moon
Oreo 100 Years Advertising Campaign 1975: Jaws attacks on-screen
Oreo 100 Years Advertising Campaign 1980: Pac-man is born
Oreo 100 Years Advertising Campaign 1992: Text messaging begins
Oreo 100 Years Advertising Campaign 2000: Millenium Bug
Oreo 100 Years Advertising Campaign 2004: Saturn Exploration
 
 

Website: oreo.com/birthday
Facebook: Facebook Page
Advertising Agency: Draftfcb

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